Maya Khourchid
creative director / writer
COCA-COLA
The mini Coca-Cola mini cans are a little bit of happiness. We launched the new cans in Beirut in 2016 by bringing to life what a little bit of happiness feels like through a series of key visuals adapted to in-store posters and social media posts.
Aya Ibrahim / Maya Khourchid
Agency: JWT Beirut
KEY VISUALS Click to enlarge
a l'il bit of happiness
It's like when you're stuck in traffic going nowhere on a Tuesday afternoon and the car next to you starts playing Billie Jean.
The Coke Mini Can
A li'l bit of happiness
It's like when you wake up in the morning thinking about the long day ahead then you roll over and realize it's Saturday.
The Coke Mini Can
A li'l bit of happiness
It's like when you grab a random jacket as you hurry out and slip your hand in the pocket to find a crumpled $5 bill.
The Coke Mini Can
A li'l bit of happiness